Celebratory fists in the air don’t happen from your comfort zone.

Over the last 12 years, I’ve led copywriting, brand strategy, and campaign strategy across the ecosphere of marketing. My teammates say I lead client workshops that feel like fruitful adventures—educating, inspiring, and even getting creatives and suits high-fiving. The secret is understanding the clients’ unique learning styles and approaching each partnership through that special lens.

I’m comfortable owning the full strategy and copywriting process, collaborating cross-agency and with clients, crafting actionable briefs that get the creative juices flowing, and I stay close to the work to make sure the strategy holds strong.

Things I love to hear from clients:

  • “Can we do that?”

  • “That’s unheard of in our industry.”

  • [nervous laughter]

CERTIFICATIONS:

  • Strategy Finishing School 2025

    • AI for Strategists

RECOGNITION:

  • 2025 addy x 2 | best of the bay, judges choice

  • 2024 addy | regional

  • 2023 emmy | rocky mountain southwest

  • 2023 titan health awards | platinum x2

  • 2023 muse creative awards | platinum, gold

  • 2023 telly | silver x2

  • 2022 emmy | regional

  • 2022 addy x2 | best in show, gold

  • 2022 telly | gold

Humble-brag station

  • "Blonde Jesus"

    - Craig Kartchner, CMO of HonorHealth

  • "Your expertise was obvious throughout the entire process. I felt (and feel) a lot of confidence that the spots will turn out great in large part because I saw your talent and hard work first-hand. "

    Healthcare Client

  • "You found a great balance between listening to our feedback as the client, and guiding us as the experts you are. We all felt very involved and heard."

    Healthcare client